Queens Born is committed to safeguarding your personal data and respecting your privacy. This Privacy Notice explains in clear and transparent terms how we collect, use, store, share, and protect your personal information whenever you engage with QueensBorn online, in-store, or through our customer channels.
“Customer” refers to former, current, and prospective customers, visitors to our websites or social media pages, and users of any Queens Born services.
The following privacy principles guide Queens Born:
● We process personal data lawfully, fairly, and transparently.
● We collect only what is necessary for legitimate purposes.
● We retain personal data only for as long as needed.
● We apply appropriate security and organizational safeguards.
We process personal data when you:
● Purchase our products in-store or online
● Create a Queens Born account
● Subscribe to marketing updates
● Engage with our customer service
● Participate in surveys or promotions
● Visit our website
Examples of personal data we may collect include:
● Name, address, email, phone number
● Payment and transaction information
● Delivery and order details
● Account information
● Browsing data (cookies, IP address, device information)
● Information you voluntarily provide during customer service interactions
Each section below explains the purpose and legal basis for each processing
category.
Queens Born Ltd. is the primary data controller for your personal information unless
otherwise stated.
Registered Address: Plot 1151, Triple Tee Luxury Estate, Anyim Pius Street, Wuye, Abuja.
Where applicable, responsibility may be shared with trusted service providers such
as payment processors, logistics companies, IT service providers, and
communication partners.
Your personal data is primarily processed within your region of residence.
However, in some cases, your information may be transferred to service providers
located outside your jurisdiction.
Any international transfer is done in compliance with data protection laws,
supported by:
● Standard Contractual Clauses
● Adequacy decisions
● Other lawful safeguards
We ensure your data remains adequately protected regardless of location.
Access is limited to parties who need the information to fulfill a specific purpose,
such as
● Queens Born staff
● Payment and fraud-prevention partners
● Delivery and logistics companies
● IT, hosting, and analytics providers
● Marketing and communication partners (where applicable)
We never sell your personal data.
We may disclose data if legally required, for example, to law enforcement,
regulators, or for fraud investigations.
We rely on one or more of the following lawful bases:
● Contract performance (e.g., fulfilling your order)
● Legal obligations (e.g., tax, accounting, consumer protection laws)
● Consent (e.g., email marketing)
● Legitimate interest (e.g., improving services, fraud prevention)
Each processing purpose below specifies the legal ground used.
Depending on your jurisdiction, you may exercise the following rights:
● Right of access—obtain a copy of your personal data
● Right to rectification—correct inaccurate information
● Right to erasure—ask for your data to be deleted in permitted cases
● Right to portability—receive your data in a structured format
● Right to object—stop processing based on legitimate interests
● Right to restrict processing—limit how your data is used
● Right to withdraw consent—for marketing or other consent-based
processing
● Right to complain—file a complaint with your supervisory authority
To exercise your rights, contact support @queensborn.shop
Purpose
To process your purchases, manage payments, returns, and refunds, verify identity
where required, and detect or prevent fraud and theft.
Legal Ground
Contract performance, legitimate interest, and legal obligations.
Retention
Order and transaction data are kept only as long as needed, and longer if required
for:
Accounting and tax
Fraud prevention
Security investigations
CCTV footage (if used) is retained for a limited period unless required for
investigations.
Purpose
To process your purchases, manage payments, returns, and refunds, verify identity
where required, and detect or prevent fraud and theft.
Legal Ground
Contract performance, legitimate interest, and legal obligations.
Retention
Order and transaction data are kept only as long as needed, and longer if required
for:
Accounting and tax
Fraud prevention
Security investigations
CCTV footage (if used) is retained for a limited period unless required for
investigations.
Purpose
To resolve inquiries, handle complaints, and provide technical support.
Data Used
Information you provide, such as contact details, order details, and case-related
information.
Legal Ground
Legitimate interest; contract performance where applicable.
Retention
Case logs are kept for up to 1 year after closure.
Purpose
To manage contest entries, verify eligibility, contact winners, and deliver prizes.
Legal Ground
Consent.
Retention
45 days after the competition ends, unless longer storage is required for legal or
fraud-prevention purposes.
Purpose
To analyze customer behavior, improve website functionality, enhance product
offerings, refine logistics, and develop new features.
Legal Ground
Legitimate interest.
Data Use
● Only pseudonymized or aggregated data, where possible
● No direct identification for analytics
● Cookies may be used (see Cookies section)
Retention
Only as long as required for improvement and analysis
Purpose
To meet obligations under tax laws, accounting rules, consumer protection
legislation, and other legal requirements.
Legal Ground
Legal obligation.
Retention
Retention periods depend on jurisdiction-specific statutory requirements.
Purpose
To detect fraud, prevent theft, secure our online platforms, and protect customers
and employees.
Legal Ground
Legitimate interest; legal obligations where applicable.
Retention
Only for as long as necessary for each security purpose.
Purpose
To feature customer styling, reviews, photos, or videos on Queens Born platforms.
Legal Ground
Legitimate interest; consent where required.
Retention
Content is stored for up to 24 months unless removed earlier at your request.
Queens Born uses cookies and similar technologies to:
● Enable the functioning of our website
● Personalize your experience
● Conduct analytics
● Deliver tailored advertising
Details are provided in the Queens Born Cookie Notice.
We may update this Privacy Notice from time to time.
The most recent version will always be published on our website.
Significant changes will be clearly communicated.
Data Protection Contact: support@queensborn.shop
